Tag: business
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What Does Branding Mean for Small and Micro-Enterprises
50% of the American Economy May Be Unattached to This Marketing Concept There are as many different definitions of a brand as grains of sand on the beach. However, one of the best definitions is that a brand is “a name, term, symbol, or design (or combination of these) used by a firm to identify…
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What’s My Faith Got to Do With It?
We have been asked more times than I can remember why we have made some counter-business-culture choices. That’s when we honor God with words after we honor him with actions. We get to tell them about Jesus’s love for helping the poor, the weak, the jailed, the hated, and the lost. We honor God even…